{
  "identity": {
    "name": "[Your Agency Name]",
    "entity_type": "marketing-agency",
    "domain": "[your-domain.com]"
  },
  "problem_declaration": {
    "problem_class": "[Choose: marketing-b2b-saas, marketing-ecommerce, marketing-local, etc.]",
    "description": "[2-3 sentence description of your focus area and ideal client]"
  },
  "capability": {
    "labels": [
      "[service-area-1]",
      "[service-area-2]",
      "[service-area-3]"
    ],
    "methods": [
      "[Specific tactic/tool 1]",
      "[Specific tactic/tool 2]",
      "[Platform expertise 1]",
      "[Platform expertise 2]"
    ]
  },
  "fit_conditions": {
    "geographic": ["[Service area - often global for digital]"],
    "customer_type": ["[ideal-client-1]", "[ideal-client-2]"],
    "constraints": [
      "[budget-range]",
      "[engagement-type: retainer-based, project-based, etc.]"
    ]
  },
  "non_fit": {
    "exclusions": [
      "[Marketing type you do NOT do]",
      "[Industry you do NOT serve]",
      "[Client size you are NOT suited for]",
      "[Platform you do NOT work with]"
    ]
  },
  "stability": {
    "confidence": "high",
    "last_verified": "[YYYY-MM-DD]"
  }
}